Assured Vehicle Rentals

Bespoke database helps steer company's success

Martin Conlon, MD of Assured Vehicle Rental Ltd, had no hesitation in choosing Samarind for IT support when he set up his business three years ago.

"Before I launched Assured Vehicle Rental, I'd been involved in a similar company that had also employed Samarind," he explained. "I was already aware of their quality of service, so had no hesitation in calling on them to supply me with the reservation system I required for my new venture."

The Altrincham-based car rental brokers have carved out something of a niche market. The team's combined experience of more than 80 years means that they know intimately all the ins and outs of vehicle rental, allowing them to not only offer exceptional deals to their customers but also to ensure there are no nasty surprises during the rental period.

Assured Vehicle Rental offers a comprehensive, international service, accessing all major rental companies, as well as independent firms, to find the right car for the right rental period at the right price.

Says Martin Conlon: "Car rental companies, even the biggest, can't always supply every vehicle that's required, or at the terms asked for, and that's where we come in. We can find it!"

To handle and store all this information takes an exceptional database, not least at the customer interface end, where a considerable amount of data has to be processed. Martin wasn't happy with existing off-the-shelf packages and lost no time in calling in Samarind.

"There's a lot of information to handle, such as customers' details, the type of vehicle required, the length of the rental and the pick-up and drop-off points," said Martin. "Then there's the payment side of it. Samarind carefully went through all my business processes with me, then provided me with a bespoke system, absolutely tailored to my requirements.

"And what's marvellous is that Samarind have been able to grow my database as my company has grown, bolting on new information management features as and when they were required.

"It's a great service. I know I can get whatever the business needs from Samarind and that they'll supply it quickly, too."

Samarind's Phil Turner said: "Working with Assured Vehicle Rental is always a pleasure, particularly as we have a similar ethos. With a broad range of customers that includes private individuals and small business users right through to large corporate users with long term leases, flexibility and attention to detail are key parts of AVR's service, and this is mirrored in the software itself. As each group of customers has its own particular needs, the software needed to manage even the most complex requirements whilst remaining intuitive and easy-to-use for AVR's staff.

"With Samarind's vast experience of developing business critical applications, we were able to achieve all of this, and the system continues to manage the key processes of sourcing and booking vehicles for AVR's customers on a daily basis."

In addition to building Assured Vehicle Rental's database, Samarind also provide fullĀ network support for the company. Their latest task is to build a new, search engine optimised website.

"Most of our business comes from corporate clients but we do get individual applications from the website and this is something we can build on," said Martin. "Our current website just wasn't performing well enough, so I got in touch with Samarind. I wouldn't think of going to anyone else."

For further information about Assured Vehicle Rentals visit their website.